The goal is to simplify the exchange of trolleys throughout the horticultural supply chain, overcoming the limitations of traditional paper vouchers.
The Context and Challenges of "Even Exchange"
In the horticultural sector, the trolley is the essential tool for transporting plants safely from the producer to the point of sale. Since it is a true economic asset, its daily management can become complex. When it is not possible to immediately exchange empty trolleys at the time of delivery, paper vouchers are used to record the debit and credit balances. Over time, however, these papers tend to accumulate, get lost, or feature barely legible signatures, often creating misunderstandings and inaccuracies in the counts between companies.
"To speak of trolley management today is almost a euphemism: in practice, great confusion is often generated, and even very strong friction between companies over these counts is not rare." – Marco Orlandelli, CEO of Organizzazione Orlandelli.
The Digital Solution with SYNKRO
To address this structural problem, Organizzazione Orlandelli has chosen to support the development of SYNKRO, an application designed to digitalize the entire process. The app does not disrupt the operational logic that companies are used to, but transforms the classic paper voucher into a digital voucher. This creates a clear and verifiable chain of custody for all exchanges.
Practical Advantages of the Platform:
- Greater security: Data is recorded in the system, eliminating the risk of losing documents.
- Time savings: Trolley accounting becomes faster because information is immediately available and shared.
- A common language: Adopting a shared system drastically reduces the risk of errors compared to each company using different registration methods.
Toward a Shared System
The investment in SYNKRO stems from the desire to provide the supply chain with a common tool. Recognizing the logistical value of the trolley and managing it digitally means making daily work more transparent, simple, and straightforward for all operators in the sector.